Monday, April 11, 2011

Talent, Commitment, or the Spotlight-What is Most Valuable To Your Community?

image courtesy of mlb sluggers

While watching the latest 60 Minutes story highlighting Albert Pujols, first baseman of the St. Louis Cardinals, I began to wonder, what makes not just a professional baseball player but other sports and entertainment professionals more valuable?  Is value based on talent alone, commitment to the community, or is it how popular they become in the media?

For Baseball fans young and old, Spring means more than flowers blooming and birds chirping.  It is the first little league practice as the snow is still falling, the first pop-up caught in the outfield, or the crack of a bat as the first ball of the major league season is hit.  Every year, boys and girls, take to their community fields with dreams of becoming just like their favorite professional ball player. Players like Pujols, believed by many to be one of the greatest ball players in the league today.  His talent for the sport speaks for itself.  He’s “never hit below .300, never had less than 30 homeruns, and never less than 100 RBI’s, not to mention he hit his 400th Home Run in August of 2010” (60 Minutes Overtime). 

When evaluating a player, stats are crucial, but communities should expect professional baseball organizations to look beyond what a player does on the field.  Do they volunteer their time, give back in more ways than just donating money, is their character one that represents the organization and community?  Pujols, for example, is not only committed to being a great ball-player, but also dedicated to improving lives of those living with Downs Syndrome in the St. Louis area and those struggling to survive in his childhood home of the Dominican Republic.  In 2008 Pujols received the Roberto Clemente Award for the work he did through the Pujols Family Foundation and had this to say, “At the end of the day, when all is said and done playing this game, it doesn’t matter what you did in the field, it’s what you do off the field and the lives you touch off the field.”

So, if Pujols has the professional drive and talent and a strong commitment within the community, why then is he not among the top 20 highest paid players in the Major Leagues?  Could it be that he doesn’t insist on being in the spotlight.   That he doesn’t take opportunities like giving his 400th homerun bat to a boy with cancer and make it a media spectacle?  While this trait helps him to be well respected, does the lack of media attention diminish his potential star quality?

With his contract pending, the Cardinals have to decide what Pujols is truly worth, what is most valuable to them.  Do they only look at his statistics and talent or do they look beyond that to what he offers both on and off the field?

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Thursday, April 7, 2011

The NFL and Your Community: Are They Giving As Much As They Are Taking?

To start on a positive note, for charitable organizations, it is business as usual as the NFL awards $1 million in grants to 90 players charities.  Sports Illustrated reported in a recent article that in spite of the current lock-out, the NFL continued its commitment to supporting charitable organizations. Unfortunately, this may be the only positive press the NFL has received since the lock-out began March 11. 

Football, whether you like it or not, is an undeniable part of American life.  I was reminded of how much an impact it can have as I sat with my brother-in-law and nephew at a pre-season Steelers game.  I remember getting to our seats surrounded by season ticket holders.  They were like a huge family, everyone seemed to know everyone else, and though the atmosphere was tame compared to a regular season game, there was magic you couldn’t experience anywhere else.   The kind you wish you could bottle up and take with you and make every experience that amazing.

David Jacober said it best in his recent article, Impact Of NFL Lockout Goes Way Beyond Just Football, no matter who you are from a Wall-street executive to a factory worker, “Football has become what religious structures used to be-a place where families and comrades can flock together for a few hours a weekend, and sometimes with total strangers to form a community around their team.”  I found this connection in the least expected way.  On a flight from Los Angeles to Cleveland, a man and his two grandsons were seated behind me.  The boys were decked out in Steelers gear.  Their grandfather was flying them for the weekend just to see a game at Heinz Field.  It makes me wonder, what other sport would bring a man, especially in today’s economy, to not only purchase tickets to a game, but everything from plane tickets and hotel to food and souvenirs?

Surprisingly, news has been fairly quiet regarding the dispute between owners and players, mainly because it is off-season.  The closer we get to football season, the less hope fans will have that there will indeed be a 2011 season.  Even if the lock-out hasn’t affected the cities and communities that house NFL teams yet, if a solution is not found, the future looks bleak.  “Anytime you take a $9 billion enterprise out of the economy, it is going to have some serious ripple effects.” (Jacober) Imagine a football town like Pittsburgh that clearly thrives on revenue brought in each season.  How can a financial loss that huge be made up?  The answer is, it can’t. 

We all know that football will live on, but between the lost community spirit and financial gains what will the true effect of a non-existent 2011 NFL season have really?  Will the league and players lose as much as they are taking from your favorite city?  I guess only time will tell!





Saturday, April 2, 2011

Behind Small Town Heart, Big City Dreams

Everyone whether a little league coach, high school drama queen, big time movie director, Grammy award winner, or professional athlete, has a unique story.  We all come from different walks of life-some from small towns, others from big cities, but most from somewhere in between.  Some have happened upon amazing opportunities while others have overcome struggles to pursue their passions.

Through the Small Town Heart, Big City Dreams Blog, I hope to share some of these stories and show how not only communities but individuals and businesses-no matter the size, can inspire the growth of creativity, entertainment, and sports while developing a positive image. 

Hope You Enjoy!  Stephanie